Transform Customer Experience - How to Achieve Customer Success and Create Exceptional CX

Author(s): Isabella Villani

Business

How do you attract and retain customers in a world where they're writing the rules? The corporate landscape is in a state of upheaval with a highly contested global marketplace and customers who demand a personalised experience across multiple channels. Performance metrics now focus on increasing customer satisfaction and minimising customer effort. This book offers real-life insights into effective strategies for developing and implementing Customer Experience (CX) programs in a range of corporate, governmental and non-profit environments.

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Product Information

General Fields

  • : 9780730368366
  • : John Wiley & Sons Australia, Limited
  • : Wrightbooks
  • : December 2018
  • : 2.29 Centimeters X 15.24 Centimeters X 22.86 Centimeters
  • : books

Special Fields

  • : 224
  • : Isabella Villani
  • : Paperback
  • : English